You’ve tried 61 diets. Here’s why none of them worked. 

And why it’s not your fault—but your biology, your emotions, and a system that was never made for you. 

If dieting worked, wouldn’t we all be walking around like calm, confident queens 👑 instead of battling guilt every time we open the fridge? 

But the truth? 

📉 Over 80% of people who lose weight will regain it within 5 years 
📊 46% of Australian adults are actively trying to lose weight right now 
😔 80% of Australian women say they’re unhappy with their bodies 
📚 And by age 45, the average Aussie woman has tried 61 diets 
😳 And yet, less than 5% of people maintain weight loss through restrictive diets.

That’s not a failure of discipline. 
That’s a failure of the system. 

The Cycle You Know All Too Well:

You start a new plan—keto, fasting, paleo, plant-based, carnivore, whatever’s trending. 

🎯 This time will be different. 
💪 You’re motivated. 
🙅‍♀️ You’re “good.” 

…Until life happens. 

🎉 A wedding 
🏖 A holiday 
💔 A breakup 
🩺 A health scare 
🌍 Or just… being a woman trying to survive the week 

You slip. You stall. You gain a little back. 
And then the self-doubt creeps in: 

“Maybe this just isn’t for me.” 
“Maybe my metabolism is broken.” 
“Maybe I am the problem.” 

The shame kicks in. 
The cycle restarts. 
And deep down, you wonder if you’ll ever feel at peace in your body. 

💔 The Diet Industry Profits From That Feeling 

I’ve been in this space for over 20 years. 
I’ve seen it over and over again: brilliant, capable women shrinking themselves—physically, emotionally, and energetically—for the promise of feeling “better.” 

And still feeling broken. 

If these diets worked long-term, would 46% of Aussie adults still be trying to lose weight every single year?

🧠 The Real Problem Isn’t Willpower—It’s Emotion + Biology 

We’ve been trained to look outside ourselves: 

❌ More rules 
❌ More tracking 
❌ More control 

But the truth? 

You don’t need more rules. 
You need a reset with your body. 

Because food isn’t the problem—it’s the response. 
And cravings aren’t bad. 
They’re trying to tell you something.  

🍷 🍫 What Emotional Eating Actually Sounds Like: 

“I’ve had a rough day.” → Wine feels like relief 
“I’m uncertain about my future.” → Chocolate feels safe 
“I feel lonely.” → Pizza fills the space 

This isn’t a lack of discipline. 
This is your nervous system trying to self-soothe the only way it knows how. 

👉 Diets don’t fix emotional hunger. 
👉 They don’t repair your gut or balance your hormones. 
👉 They don’t teach you how to feel safe inside your body.  

✨ I’ve Been That Woman Too. 

I was the one crying into my protein bar at 9pm. 
The one who looked “together” on the outside—but felt like a mess inside. 
I didn’t need another diet. 
I needed to come home to myself. 

That’s what I help women do. 

💡 Imagine a New Way Forward… 

🧘‍♀️ Waking up without food guilt 
🥗 Eating out without fear 
💃 Feeling calm, clear, and in control—not perfect, but powerful 
🌿 Making choices from alignment, not anxiety 

This isn’t a fantasy. It’s what happens when you stop dieting—and start rebuilding the connection with your body. 

“I’ve tried every diet since I was 15. Working with Victoria was the first time I felt heard—not judged. I didn’t just lose weight. I lost the guilt.” 
– Sarah, 47 

💬 Ready to Break the Cycle? 

📞 I’d love to invite you to a free 60-minute consultation. 

In this session, we’ll explore: 

• ✅ What’s really driving your habits 
• ✅ How your emotions + biology are shaping your behaviour 
• ✅ Whether my deeper coaching program is the right next step for you 

This work is deep and transformational—and it requires more than interest. 
It’s for women ready to take aligned action and are resourced to invest in lasting change. 
If that’s you, I’d be honoured to support your next chapter. 

📅 Click here to apply for your free consultation

⚠️ These sessions fill quickly—and I only offer a limited number each month so I can give each woman the time and care she deserves.

Victoria O’Sullivan